Data Security in 2018 and Beyond: What Your Business NEEDS To Be Prepared For

We live in an era where the vast majority of our personal and professional lives are playing out on the Internet. This is particularly true in terms of business, where cloud-based collaboration tools and hosting providers make it easier than ever to access our mission-critical documents from any location on the planet provided you have     Read more →

The Evolution of Sales: How the Landscape Is Still Changing

New Sales Tools, Same Process Depending on whom you are selling to, and how, the nature of the sales process has changed since the birth and incredible growth of the Internet. However, with all of the changes in how we communicate with digital connectivity, some things have not changed much at all. Sales are still     Read more →

Rule-Breaker or Not: Which Type of Leader are You?

Which Type of Leader are You? “Following all the rules leaves a completed checklist. Following your heart achieves a completed you.” This quote by author Ray A. Davis may be a bit of an oversimplification, but it carries some significance, too. Some people are attracted to breaking rules and live their lives accordingly. They are     Read more →

Emotion in Print Marketing

Emotion in Print Marketing: What it Means and How to Do It Properly In some ways, the most important goal of any piece of print marketing isn’t merely to act as an educational tool for your target audience. While conveying the message of what your product or service does and why they need it is     Read more →

Getting Out of Your Own Way

Getting Out of Your Own Way Brilliant author, philosopher, and speaker Alan Watts once published his autobiographical book, In My Own Way, the title of which is a play on words with alternate meanings. An extremely independent thinker, Watts clearly did things in his own inimitable way. The clever alternate meaning is probably more common     Read more →

Is Your Message Being Diluted in Your Marketing Materials?

Don’t Dilute Your Message When it comes to leveraging the best marketing materials that you’re putting out into the world, there is nothing more important than the factor at the heart of it all: your message. Ultimately, the best-looking print mailer, poster, or other material in the world won’t mean a thing if you don’t     Read more →

Individualism in Thought and Action

Do You Stand Out? Certainly, a strong sense of individualism is a valuable asset to possess. Free market capitalism is based in large part on the ability to be both clever enough and individualistic enough to see a need and meet that need in a way that no one else has done before. After all,     Read more →

Ulta Beauty: An Attractive Case Study

The Alluring Challenge Launched in 1990 by Richard E. George, Ulta Beauty was destined to become a staple in the fabric of American beauty supply stores. Opened originally with the idea of offering both high-end and affordable beauty products under one roof, Ulta Beauty is now a refined haven for people who love cosmetics, skincare,     Read more →

Data Security in 2018 and Beyond: What Your Business NEEDS To Be Prepared For brantinstore.com/dat…

About 2 weeks ago