Design Tips and Tricks

What Your Brand Colours Say to Your Customers

2018-10-25T16:40:59-04:00

From Puce to Cerulean - Brand Colours are Sending Your Message Do you ever wonder why so many fast food restaurants use red in their logos? Or why so many hospitals and healthcare organizations use the colour blue in their logos? This phenomenon is hardly random. Psychologists have spent years studying colours’ effect on human [...]

What Your Brand Colours Say to Your Customers2018-10-25T16:40:59-04:00

What you should know about sublimation printing on textiles

2019-11-06T18:09:53-05:00

Digital printing is replacing traditional methods in different branches of the graphics industry. There are multiple reasons for this shift but the main drivers are the cost-efficiency, possibility to personalize prints and the flexibility of these machines. This is no different in the textile printing business. Traditional screen-printing is replaced by digital textile printing solutions [...]

What you should know about sublimation printing on textiles2019-11-06T18:09:53-05:00

RGB vs CMYK – What Do You Need to Know?

2017-01-12T12:38:12-05:00

We all know that some of the most hard-hitting advertisements of our time have come via the visual means. Whether we’re talking about TV adverts, flyers, billboards, or something else, what we see with our eyes is much more impactful than what we hear or feel. For that reason, more and more companies are understanding [...]

RGB vs CMYK – What Do You Need to Know?2017-01-12T12:38:12-05:00

10 Large Format Substrates That Increase Visibility, And Your Bottom Line

2016-09-13T16:06:30-04:00

Choosing the best, large format substrates is an important decision that can affect the quality of your print, and the price of the process. In fact, the sheer available quantity of different substrates is part of what makes large format printers such an economically viable solution, increasing the total number of applications and thus ability [...]

10 Large Format Substrates That Increase Visibility, And Your Bottom Line2016-09-13T16:06:30-04:00

10 Tips to Ensure Awesome Large Format Print Quality

2016-08-31T15:52:22-04:00

Many factors can affect the outcome of large format print quality. From the moment a photo is taken, you may be setting yourself up for a blurry large format print. Large format printing is on the rise, everyone is striving for bigger and better advertisement; large format prints such as banners and overhangs are the [...]

10 Tips to Ensure Awesome Large Format Print Quality2016-08-31T15:52:22-04:00

From Small Monitors to Large Format Prints: How to Make Sure Your Marketing Looks Great!

2016-06-02T20:25:05-04:00

From Small Monitors to Large Format Prints: How to Make Sure Your Marketing Look Great!   In today's fast paced world of business, we know that marketing is the key to driving up sales. Unfortunately, many of us still make the mistake of assuming that effective marketing simply involves uploading a picture and clicking on [...]

From Small Monitors to Large Format Prints: How to Make Sure Your Marketing Looks Great!2016-06-02T20:25:05-04:00

From Puce to Cerulean – What Your Brand Colors Say to Your Customers

2016-02-02T13:43:19-05:00

Do you ever wonder why so many fast food restaurants use red in their logos? Or why so many hospitals and healthcare organizations use the color blue in their logos? This phenomenon is hardly random. Psychologists have spent years studying colors' effect on human behavior, and you can be sure that the results are worth [...]

From Puce to Cerulean – What Your Brand Colors Say to Your Customers2016-02-02T13:43:19-05:00

Six Tips for Designing Art for Large Format Printing

2015-10-26T18:51:19-04:00

Here are six handy tips for smoothing out the process. Use Vector Resources As Much As Possible Not only do vector images scale up or down perfectly, they also have a much smaller file size which reduces the slowdown on your computer. Anyone who’s ever worked on a several hundred megabyte Photoshop file knows how [...]

Six Tips for Designing Art for Large Format Printing2015-10-26T18:51:19-04:00

NINE TYPOGRAPHY RULES AND THOUGHTS TO PONDER

2014-06-05T08:25:45-04:00

NINE TYPOGRAPHY RULES AND THOUGHTS TO PONDER   Taken from:Printing and Design Tips: JUNE 2014 (Issue #155) Brought to you by the Printing Industry Exchange: Connecting Print Buyers with Printing Companies [written by Steve Waxman*] Back when I was an art director and publications manager, I often could not believe the illegibility of type I [...]

NINE TYPOGRAPHY RULES AND THOUGHTS TO PONDER2014-06-05T08:25:45-04:00

Digital vs Litho Print Production

2014-05-29T19:34:24-04:00

  What are the key differences between Lithographic Printing and Digital Printing? General notes:Digital is more suitable for shorter runs and Litho for longer runs.Digital printing will print one complete copy of the file at a time whereas Litho Printing will produce the required number of copies from Page 1, then Page 2 and so [...]

Digital vs Litho Print Production2014-05-29T19:34:24-04:00